Touch the Armadillo Marketing

Google Shopping and BigCommerce

Posted by Lynne McNamee

October 12, 2015 at 12:59 PM

Are you having trouble getting your Google Shopping campaign to work with a BigCommerce store? Jump to the solution.

Recently BigCommerce, a popular ecommerce platform, announced a Beta integration with Google Shopping, a specialty SEM program. As a Google Agency Partner, I'd spoke with a dedicated representative from Google, whom advised me that Google was putting a big push behind Google Shopping, so this would be a high-value investment for my clients. A client for whom we were doing AdWords who is on BigCommerce was agreeable to a test program of this new feature.

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Topics: google analytics, AdWords, SEM, BigCommerce

The Russians are coming (to my website, says Google)

Posted by Lynne McNamee

July 28, 2015 at 11:44 AM

I was going through a Google analytics report yesterday - and was horrified! It showed pages on our website that CLEARLY weren't ours. Then I went through other client's analytics - same thing.

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Topics: seo, google analytics

8 Ways to Get Better at Internet Marketing

Posted by Lynne McNamee

April 6, 2015 at 9:14 AM

Figuring out internet marketing isn't easy. But once you figure out the basics, you've opened the doors to tremendous opportunities for growth and learning.

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Topics: online marketing, seo, internet marekting, inbound marketing, website optimization

How To Create Blogs for a Manufacturing Website

Posted by Lynne McNamee

April 1, 2015 at 9:00 AM


Overview:

To increase search engine optimization (SEO), traffic to your website and authority and thought leadership among the manufacturing community, blogging is your best choice.

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Topics: blogging, seo, Content Marketing, Manufacturing, inbound marketing

Scam - No Action Required (Domain SEO Service Registration Corp)

Posted by Lynne McNamee

March 30, 2015 at 9:26 AM

I just received the following email from a business I have a) not done business with, b) about a domain I never promoted and c) would not ever do business with in the future.  My recommendation - neither should you.

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Topics: seo

How To Create White Papers for a Manufacturing Website

Posted by Lynne McNamee

March 30, 2015 at 9:00 AM


Overview:

White papers are one of the best tools in the content and inbound marketing tool box. These documents give you the opportunity to give in-depth treatments of challenges, trends and solutions in the manufacturing industry.

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Topics: seo, Content Marketing, Manufacturing, inbound marketing, white papers

Google and Mobile-Friendly Website Armageddon (Y2K 2.0)

Posted by Lynne McNamee

March 27, 2015 at 10:46 AM

Do you remember the "sky is falling" when we approached 2000 - all the computers were having to be reprogrammed or all heck would break loose. 

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Topics: seo

How To Create Case Studies for a Manufacturing Website

Posted by Lynne McNamee

March 27, 2015 at 9:00 AM


Overview:

Case studies are an excellent form of content marketing that can help attract visitors to your website and convert them into leads.

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Topics: seo, Content Marketing, Manufacturing, case studies

How Manufacturers Can Create Social Media Content

Posted by Lynne McNamee

March 25, 2015 at 9:00 AM


Overview:

Social media content is a great way to enhance our search engine optimization (SEO) as well as providing valuable content to your potential audience. Here are a few tips on how to get started.

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Topics: social media, seo, social networking, Content Marketing, Manufacturing

How To Use Social Media Content for a Manufacturing Business

Posted by Lynne McNamee

March 23, 2015 at 9:00 AM


Overview:

Social media has a role to play for manufacturers, same as for other industries. 

According to the research completed by The Content Marketing Institute, with MarketingProfs and Oracle in 2014, 79% of manufacturing marketers are using social media content to help raise brand awareness and support customer loyalty. Are you?

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Topics: social media, social networking, Content Marketing, Manufacturing

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Thoughts, recommendations and insights about marketing, websites, SEO, SEM, social media and all things marketing.

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