Sep 1, 2018 10:38:28 AM

Coca-Cola Happiness Machine - Lessons for Learning

Today's "Lessons for Learning" - leveraging marketing techniques for more Engaging & Impactful Learning - comes from Coca-Cola, one of the great leaders in marketing.

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Aug 31, 2018 10:06:30 AM

Ariana Grande and AR - Lessons for Learning

Today's "Lessons for Learning" - leveraging marketing techniques for more Engaging & Impactful Learning - comes from Ariana Grande, Island Records, and Landmrk location-based experience platform.

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Aug 28, 2018 6:16:22 PM

Frito-Lay & Alexa - Lessons For Learning

Today's "Lessons for Learning" - leveraging marketing techniques for more Engaging & Impactful Learning - comes from Frito & Alexa.

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Aug 27, 2018 12:23:21 PM

Google, NBC & "The Good Place" - Lessons for Learning

Today's "Lessons for Learning" - leveraging marketing techniques for more Engaging & Impactful Learning - comes from a recent promotion run by NBC in partnership with Google.

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Mar 22, 2018 8:30:00 AM

Buyer's Journey

In marketing, we know that it takes multiple interactions with someone before they are ready to act on our message.

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Mar 12, 2018 7:03:52 PM

Learn Something New

Since 2015, I've been a vocal advocate for applying the tools and techniques used by marketers in the Learning industry. 

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Personalization in Learning - Free eBook