President of Lone Armadillo Marketing Agency, Lynne McNamee, has penned a new article in the Learning Solutions magazine, "How Personas Can Drive Training Motivation and Effectiveness."
This article covers how Learning leaders can leverage Personas to improve engagement and effectiveness...and how to use peoples' intrinsic motivations.
Read on: Learning Solutions
Lynne McNamee
Lone Armadillo is led by Lynne McNamee. Having directed the Avis Rent A Car®, Hewlett-Packard Company and Bank of America® accounts, Lynne has deep experience in both strategy and execution for Fortune 50 clients. She is recognized as a unique and creative thinker, most notably for introducing synergies among brands, products and new technologies.
Lynne is a senior marketing professional and strategic thinker who leverages data and technology to lead innovative teams to measurable results through UX and omni-channel marketing while building strong client relationships.
She has a proven record helping companies increase market share, create sustainable growth and improve ROI by developing focused strategy, actionable plans, sustainable processes and measurable tactics.
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