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Lynne McNameeNov 9, 2017 8:51:00 AM< 1 min read

Personalization Lessons from Marketing - A New Session

November 9, 2017 - Lynne McNamee, President of Lone Armadillo Learning, presented her session titled "Personalization Lessons from Marketing" at this year's edition of the Learning Personalization Summit.

In her session, Ms. McNamee spoke about motivating people to take a desired action through personalization techniques that have been used in the marketing industry for years. 

To access the session's handouts and recording, follow the link below: (membership required)

Personalization Lessons from Marketing handouts and recording.

To learn more about the event and speakers, follow the link below:

Learning Personalization Summit

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Lynne McNamee

Lone Armadillo is led by Lynne McNamee. Having directed the Avis Rent A Car®, Hewlett-Packard Company and Bank of America® accounts, Lynne has deep experience in both strategy and execution for Fortune 50 clients. She is recognized as a unique and creative thinker, most notably for introducing synergies among brands, products and new technologies. Lynne is a senior marketing professional and strategic thinker who leverages data and technology to lead innovative teams to measurable results through UX and omni-channel marketing while building strong client relationships. She has a proven record helping companies increase market share, create sustainable growth and improve ROI by developing focused strategy, actionable plans, sustainable processes and measurable tactics.

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