ATD ICE 2023 Presentation: Learning Campaigns (Modelled after Marketing Campaigns)

An ATD ICE 2023 Session

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ATD ICE 2023 Presentation: Learning Campaigns (Modelled after Marketing Campaigns) ...


Category:
Learning Campaigns

May 24, 2023 - It's time for this year's edition of ATD's International Conference & Expo and Lynne McNamee, President of Lone Armadillo Marketing and Consulting is back with a session that brings together marketing and LnD.

Lynne McNamee will be presenting her session titled "Learning Campaigns: The Principle of 7 Touches" today at ATD ICE 2023. The session introduces how to bring the engagement and strategies of the marketing industry to creating learning campaigns. This effort centers on the well-known marketing theory that it takes seven "touches" before someone acts upon your call to action.

To learn more about the conference and Ms. McNamee's session, click the link below:

Learning Campaigns: The Principle of 7 Touches

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