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Lynne McNameeApr 23, 2020 12:55:14 PM1 min read

There's always an after

Are our Learning departments focused on the now or the "after?" Are we only reacting, or planning for what comes next? Can a beer company help show us the way? 

Stella Artois has launched a campaign that truly partners with individuals, matching funds invested now so we can all celebrate later.

I was on a call that was advising Learning leaders to focus on today, the "now." While I don't disagree that we need to engage people in our current reality, I would suggest that to truly earn that "leader" part of the term, we must also paint a picture of what comes next. 

There is enough uncertainty. We don't know for sure what things will look like, but we can offer ways to connect the dots of how what we invest in now will impact positively our future. 

So while we may not have the budget to match peoples' salaries or offer them free beer...what if we could get approval for awarding points for invitations after things move into their next phases? For example:

  • complete certain paths (not time!) and get invited to a pizza party once things reopen
  • achieve a certain score on a learning assessment and get invited to an exclusive call with the CEO or other senior leaders
  • earn PTO for additional learning completed
  • learn-to-buy technology currently provided by the company

We have the LMS - let's use it for more than just compliance. Be creative!

In our current environment, could donations to first line workers be tied to eLearning consumed? 

Could employees or furloughed employees be given credit for training with a non-profit, log what they've learned there, and help the non-profit, if needed, with expertise learned over the years at the for-profit employer (protecting IP, of course)?

What do you think? 

 

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Lynne McNamee

Lone Armadillo is led by Lynne McNamee. Having directed the Avis Rent A Car®, Hewlett-Packard Company and Bank of America® accounts, Lynne has deep experience in both strategy and execution for Fortune 50 clients. She is recognized as a unique and creative thinker, most notably for introducing synergies among brands, products and new technologies. Lynne is a senior marketing professional and strategic thinker who leverages data and technology to lead innovative teams to measurable results through UX and omni-channel marketing while building strong client relationships. She has a proven record helping companies increase market share, create sustainable growth and improve ROI by developing focused strategy, actionable plans, sustainable processes and measurable tactics.

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