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Lynne McNamee3 min read

Why Your Business Should Offer Soft Skills Training Online

Why Your Business Should Offer Soft Skills Training Online
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Did you know that soft skills training has been credited with as much as a 250% ROI? (https://mitsloan.mit.edu/ideas-made-to-matter/soft-skills-training-brings-substantial-returns-investment)

 

In today's competitive business landscape, technical expertise alone isn't enough to ensure success. Soft skills—such as communication, teamwork, and emotional intelligence—are increasingly recognized as essential for fostering effective workplace dynamics. However, many small businesses struggle to implement effective soft skills training programs. If you're considering how to enhance your team's capabilities, here's why offering online soft skills training is a vital investment for your business.

The Importance of Soft Skills

Soft skills play a critical role in the overall performance of employees. A recent survey revealed that an overwhelming majority of hiring managers and talent professionals—92% to be precise—view soft skills as equally important or even more crucial than hard skills when making hiring decisions (https://www.linkedin.com/pulse/soft-skills-vs-hard-finding-perfect-balance-career-success-w1lbf/). This underscores the growing recognition that soft skills are essential for success in today's workplace. Employees with strong soft skills are better equipped to handle challenges, collaborate effectively with colleagues, and contribute to a positive work environment.

Further emphasizing the value of soft skills training, a Wiley survey found that nearly two-thirds (63%) of employees who received such training reported a positive impact on their job performance (https://newsroom.wiley.com/press-releases/press-release-details/2024/No-Soft-Skills-Training-Spells-Missed-Opportunity-for-Many-Organizations/default.aspx). This highlights the tangible benefits that come from investing in these essential skills.

Challenges of Implementing Soft Skills Training

While the benefits are clear, implementing an effective soft skills training program can be challenging for small businesses:

1. Limited Resources: Small firms often operate on tight budgets and may lack the time or personnel to manage extensive training programs.
   
2. Employee Resistance: Some team members may be skeptical about the value of soft skills training, especially if they are accustomed to traditional hard skills training.

3. Engagement Issues: Keeping employees engaged in online training can be difficult without interactive and relevant content.

4. Measuring Impact: Demonstrating the ROI of soft skills training can be challenging without proper metrics in place.

5. Content Curation: Finding or creating high-quality content that meets the specific needs of your team can be time-consuming.

The Solution: Online Training Programs

Online training offers a flexible and scalable solution to these challenges. Here's how:

1. Cost-Effective Access: Online platforms provide access to a wide range of soft skills courses at a flat monthly fee, making it affordable for small firms.

2. Flexibility: Employees can complete courses at their own pace and on their own schedules, fitting learning into their busy workdays.

3. Engaging Content: Many online courses incorporate interactive elements such as quizzes and real-world scenarios that keep learners engaged.

4. Progress Tracking: While not overly detailed, many platforms offer basic tracking features that allow managers to monitor employee progress and engagement levels.

5. Variety of Topics: Online training programs cover essential topics such as communication, teamwork, leadership, and conflict resolution, providing comprehensive development opportunities for your team.

Remember

Investing in soft skills training is not just about improving individual employee performance; it's about enhancing your organization's overall effectiveness and adaptability in a rapidly changing business environment.

Next Steps

Ready to enhance your team's soft skills? Explore online training solutions designed specifically for small businesses. User-friendly platforms make it easy to provide your employees with the essential skills they need to thrive in today's workplace.

FAQs

1. Q: How long does it take to see results from soft skills training?
   A: While individual results may vary, many companies report noticeable improvements within a few months after implementing training programs.

2. Q: What types of soft skills should we focus on?
   A: Essential soft skills include communication, teamwork, problem-solving, emotional intelligence, and adaptability—skills that are critical in today's workplace.

3. Q: How can we encourage employee participation in online training?
   A: Highlight the benefits of skill development for career advancement and offer incentives for completing courses to motivate participation.

4. Q: Can online training be effective for remote teams? 
   A: Yes! Online training is particularly well-suited for remote teams as it allows flexibility in learning while ensuring consistent skill development across locations.

By addressing these challenges head-on and leveraging online training resources, your small business can create an effective professional development program that drives growth and success.

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Lynne McNamee

Lone Armadillo is led by Lynne McNamee. Lynne has been a featured writer for Learning Solutions and TD Magazines, and a presenter and panelist for The Learning Guild, Learning, TLDChat, Learning DevCamp, and ATD International Conferences. Lynne has been a professional in the marketing field for over twenty years. Having directed the Avis Rent A Car®, Hewlett-Packard Company and Bank of America® accounts (among others) at Dryden Partners in Connecticut, Lynne has deep experience in both strategy and execution for Fortune 50 clients. She is recognized as a unique and creative thinker, most notably for introducing synergies among brands, products and new technologies. In 2007, she was noted by the New York Times for her innovative thinking. Lynne has held the title of Marketing Director for several companies in the Learning, Talent and Human Capital Management space. Prior to moving into the marketing world, she was a Director of Education for K-12 and Adult education programs, and did doctoral work in education, with a focus on behavior change. She holds a B.A. from The University of Virginia, an M.A. from Boston College and did doctoral work at The Catholic University of America.