A friend who is starting a business didn't seem to really get how to properly use LinkedIn for business. He wanted to make a direct ask for business.

Over recent months, many others are trying this approach, which is not how LInkedIn is supposed to be used and is making the platform less enjoyable to use.

Thankfully, there are many who do "get it" and use the social media site the right way - and see the results!

Here's a quick video to help you think differently about LinkedIn.

Marketing Your Business: How (Not) to User LinkedIn from Lone Armadillo Marketing Agency on Vimeo.

Want to grow your businesss using LinkedIn? Book a consultation today!

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Topics: social media, linkedin, marketing

Lynne McNamee

Written by Lynne McNamee

Lone Armadillo is led by Lynne McNamee. Having directed the Avis Rent A Car®, Hewlett-Packard Company and Bank of America® accounts, Lynne has deep experience in both strategy and execution for Fortune 50 clients. She is recognized as a unique and creative thinker, most notably for introducing synergies among brands, products and new technologies. Lynne is a senior marketing professional and strategic thinker who leverages data and technology to lead innovative teams to measurable results through UX and omni-channel marketing while building strong client relationships. She has a proven record helping companies increase market share, create sustainable growth and improve ROI by developing focused strategy, actionable plans, sustainable processes and measurable tactics.

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