January 15, 2018 at 9:51 AM

How (not) To Use LinkedIn to Grow Your Business

A friend who is starting a business didn't seem to really get how to properly use LinkedIn for business. He wanted to make a direct ask for business.

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August 20, 2017 at 10:00 AM

All I needed to know about Social Media I learned from Desert Pete

When I was in high school, my dad went with me to a concert.

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June 12, 2017 at 10:22 AM

The most effective and profitable marketing

I have worked in marketing for almost 20 years. The "most effective and profitable" marketing methods will, for the most part, vary per company. Despite the influx of free seminars and workshops about how to dominate with internet or social media marketing, the truth is, unless your business is self-promotion, then you need to dig deeper. 
 
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June 5, 2017 at 5:58 AM

Social Media - What Works and What doesn't

I would suggest that the question, especially when addressing smaller businesses and start-ups, is actually the wrong question. We really need to take a step back.
 
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March 25, 2015 at 8:00 AM

How Manufacturers Can Create Social Media Content


Overview:

Social media content is a great way to enhance our search engine optimization (SEO) as well as providing valuable content to your potential audience. Here are a few tips on how to get started.

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March 23, 2015 at 8:00 AM

How To Use Social Media Content for a Manufacturing Business


Overview:

Social media has a role to play for manufacturers, same as for other industries. 

According to the research completed by The Content Marketing Institute, with MarketingProfs and Oracle in 2014, 79% of manufacturing marketers are using social media content to help raise brand awareness and support customer loyalty. Are you?

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September 29, 2013 at 4:00 PM

Facebook 101: Profile vs Page

The first in a new series of social media videos we're producing. The best clients are the educated clients. We like to explain things and get rid of the acronyms, etc. Today's video: Facebook 101: Profile vs Page.  If you have any questions or topics you'd like covered, please let us know!

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August 26, 2013 at 6:00 AM

Facebook Advertising: Photos, Test, Track, Repeat

It is exciting news that Facebook and Shutterstock have teamed up to make stock photos available to Facebook advertisers. (Facebook Advertising and Shutterstock images)

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January 3, 2013 at 7:41 AM

Reputation Management: Nature Abhors a Vacuum

In February 2008, we started ThatSocialNetworkingThing because we understood a few basic realities around the social web:  

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January 1, 2013 at 9:40 AM

10 Tips to Help Entrepreneurs Grow Their Business

Happy New Year! While some folks are skittish about a "13" year, I'm confident that this will be the best year yet for your business.  This is the year of discipline and focus.  This is the year you work ON your business, not IN your business.  2013 is the year that you put into action the thoughts and ideas you've noted on napkins, planned on post-its and sketched in spirals for years.  2013! This is it!

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